GrizzlyHerb, a rising player in the Canadian cannabis market, wanted to enhance their online shopping experience. They needed a funnel that increased conversions, visually appealing packaging, and a way to offer customers more choice and personalization. We delivered on all fronts.
Written by Daniel Graversen (Founder & Sales funnel specialist)
(Making cannabis shopping easy, engaging, and visually stunning.)
1️⃣ Designed a High-Converting Product Funnel
Key Features: • Clear product benefits to educate and engage. • Strong CTAs to encourage action at every step. • Upsell opportunities strategically placed to increase average order value.
2️⃣ Built a Custom Bundle Page
To give customers more flexibility, we designed a mix-and-match bundle page.
How It Worked: • Customers could select their favorite cannabis flavors in a single order. • Dynamic pricing updated in real-time based on selections. • A clean, intuitive interface made the process enjoyable and easy.
3️⃣ Enhanced Packaging and Product Imagery
We used graphic design and AI-enhanced visuals to elevate GrizzlyHerb’s branding and product presentation.
• Eye-catching, professional designs that aligned with the brand’s identity. • Easy-to-read labels that communicated key product details and benefits. • High-quality, AI-enhanced visuals showcasing the products in their best light.
The Results
(Big gains for GrizzlyHerb and their customers.)
✅ Increased Conversion Rates by 121% The funnel and engaging bundle page drove more visitors to complete their purchases.
✅ Boosted Average Order Value by 46% The build-a-bundle feature encouraged customers to explore more products and build larger orders.
✅ Strengthened Brand Perception The new packaging and product imagery positioned GrizzlyHerb as a premium, trustworthy cannabis brand.
Some of the work we did
(Photodump to inspire you!)
What You Can Learn from This
(Cannabis or not, these strategies work across industries.)
Visuals Are Vital: High-quality packaging and product imagery can dramatically boost customer trust and engagement.
Personalization Drives Sales: Letting customers mix and match adds value and boosts engagement.
Funnels Matter: A well-designed journey reduces friction and increases conversions.
Their attention to detail, and focus on driving high conversion rates truly stand out.
Dustin Van Der Linde
CEO & Founder @ GrizzlyHerb
👉 Ready to get a Funnel That Convert Like Crazy?
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