Qualities Explained
5 Qualities of Great Ads
Make ads that convert for your clinic
Reading time: 43 sec
What Makes a Great Ad?
A great ad has five key qualities:
• It makes you stop scrolling (Pattern Interrupt)
• It sparks curiosity
• It makes the user click
• It leaves a lasting impression
• It connects emotionally with the viewer
• It makes you stop scrolling (Pattern Interrupt)
• It sparks curiosity
• It makes the user click
• It leaves a lasting impression
• It connects emotionally with the viewer
Mastering Pattern Interrupts
Our primary goal in creating an ad is to capture people's attention.
In a world filled with endless content, our ad must stand out and make people stop scrolling. We achieve this using a technique called 'pattern interrupt.'
Pattern interrupt is a neurolinguistic programming (NLP) method that disrupts a person's thoughts to grab their attention.
What makes you stop scrolling?
Our primary goal in creating an ad is to capture people's attention.
In a world filled with endless content, our ad must stand out and make people stop scrolling. We achieve this using a technique called 'pattern interrupt.'
Pattern interrupt is a neurolinguistic programming (NLP) method that disrupts a person's thoughts to grab their attention.
What makes you stop scrolling?
• Vivid colors
• High contrast images
• Bold, intriguing text/headlines
• Unexpected elements
• Unusual or "ugly" creatives
• Money
• Sexual content
• Humor
• Movement
• High contrast images
• Bold, intriguing text/headlines
• Unexpected elements
• Unusual or "ugly" creatives
• Money
• Sexual content
• Humor
• Movement